Apple reportedly prioritizing M4 MacBook Air production for early 2025 launch
new Mac Studio could take a backseat

Date:
Thu, 24 Oct 2024 14:52:47 +0000

Description:
Apples iPad Pro launched this year using the new M4 chip, and the brands
focus has reportedly shifted toward production of MacBook Air models for
2025, with the Mac Studio subservient for now.

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Apples highly anticipated M4 MacBook Air models are rumored to be in production for launch in 2025, with the brands M4 Mac Studio reportedly now being pushed back and becoming a secondary focus.

This rumor comes from well-known Apple hardware leaker Mark Gurman at Bloomberg , months after Apples reveal of the brand-new M4 chip , which delivers a dramatic jump in performance across multiple devices the original announcement showcased the power of the new chip, which we further discuss in our M4 iPad Pro review , improving on the M3s 10-core GPU and introducing a new CPU with 10 cores.

The new leak suggests that the M4 chip could be present within upcoming new Mac mini and Mac Studio models, but the MacBook Air may be the sole focus for now going into 2025. Apple reportedly has no plans to change the design of
the MacBook Air models, with the M4 chip being the primary upgrade.
So whats the schedule?

As reported by Gurman, Apple had originally planned to work on the enhanced Mac Studio alongside the aforementioned M4 MacBook Air in early 2025. This schedule has apparently now changed to a period between March and June next year if Gurman is correct, this would be after the expected launch of the MacBook Air M4 models.

Considering the dropping sales of Mac devices , its no surprise to see Apple stepping up production of updated MacBook Air models for early next year if the M4 iPad Pro is anything to go by, then anyone getting their hands on the upcoming laptops should expect substantial performance improvements over the M3 MacBook Air .

The unannounced M4 MacBook Pro is also expected to be unveiled at some point, with a potential reveal in the coming days though this is only based on different leaks from Gurman. We expect Apple to also reveal new M4 Max chips alongside the upcoming MacBook Pro models, which we anticipate will offer a significant improvement over the M3 Max. You might also like...

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Link to news story: https://www.techradar.com/computing/macbooks/apple-reportedly-prioritizing-m4- macbook-air-production-for-early-2025-launch-new-mac-studio-could-take-a-backs eat


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